Create digital content to promote Herman Geijers newly released book "Överlev Katastrofen" on social media. The book aims to educate about crisis situations and what to do when they strike by placing it a light hearted context, like a zombie attack.
A mini series for instagram and facebook called
“Kalle lär sig överleva”. In this series of short video clips, the viewer gets to follow the author Herman Geijer while he helps tv profile and survival enthusiast Kalle Zackari Wahlström prepare for a zombie attack.
To complement the series, we also createdgraphic elements with the tips provided byHerman Geijer in his book.
Concept & Copywriting